BusinessTechnology

The Great Virtual Land Grab

I see that there really are just two main and serious players in the world of virtual business – Yahoo and Google. Yahoo is a very serious contender although it hasnt gotten all its components to pay off as yet. It will as the time goes – despite the off-color recent results. So in this competition the big virtual land grab is on!

One of the hottest interactive battlefields between Yahoo and Google involves a land grab. But rather than the virtual kind of the late ’90s, this one involves real brick and mortar.

Yahoo may have raised the stakes significantly by doing a deal with Zillow, the popular site that just came out this year but is already changing the game in property search and research. The partnership makes perfect sense for Yahoo as it tries to strengthen its presence in local markets while pursuing a strategy as the social-networking portal of choice, having already acquired such sites as Flickr and Delicious.


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Desh Kapoor

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