An Indian Civilizational Perspective

Tata Nano is launched

Tata Nano – the much awaited Tata car which will come for Rs 100,00 has been launched finally. The bookings for the first set of 100,000 vehicles are scheduled from April 9-25 and deliveries will start from July 2009.

This car is the one car after a long time – since Maruti 800 – which looks at the most likely and the largest segment of population the lower and middle class. The plans are pretty big going forward. Even make the maintenance more accessible and easy to do. [1]

In fact, Tata envisions going even further, providing the tools for local mechanics to assemble the car in existing auto shops or even in new garages created to cater to remote rural customers.

Reference Links:

1. Learning from Tata’s Nano

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